By Dave Munday
dmunday@postandcourier.com
Jun 23, 2018
When it comes to tourism, never underestimate the importance of a restroom. Providing public restrooms and making them easier for visitors to find has been the topic of much discussion in Charleston.
Public facilities with innovative designs can be a visitor attraction in themselves, as noted by the annual International Toilet Tourism Awards. The awards by MyTravelResearch.com were created "to show the close link between innovative, clean toilets with great design and a successful local tourism economy — or as we like to call it the trickle down effect."
For example, a public restroom in Lucas, Kan., called Toilet Bowl Plaza, is noted as a big visitor draw. The building itself was designed in the shape of a toilet, and the inside is covered with mosaics and quirky creations by local artists.
The public restrooms at the welcome centers along the major arteries leading into South Carolina have been a prime focus lately of state tourism officials. The nine official welcome centers play a key role in the state's economic development, according to Duane Parrish, director of the S.C. Department of Parks, Recreation and Tourism.
"Over 80 percent of visitors to South Carolina come by car," Parrish said. "First impressions mean everything." Eight welcome centers ring the Palmetto State, capturing visitors coming from every direction. The other one is near the middle. When Parrish took over PRT seven years ago, he said, the welcome centers were pretty shoddy and unimpressive — restrooms, vending machines, a small space to pick up some brochures or ask a question. They were only open five days a week, closed Mondays and Tuesdays to save money.
The Department of Transportation turned over maintenance to PRT in July 2014. The tourism agency got about $4.5 million from DOT to maintain the centers this year, according to DOT's budget report. The restrooms were cleaned up, landscaping and flowers added. That was just the beginning.
There are no plans to make the restrooms worthy of a Toilet Award, but the centers themselves are being overhauled. Two have been completely rebuilt in the last two years, costing about $4.5 million each. One is at Hardeeville on Interstate 95 just north of the South Carolina-Georgia state line, replacing a center that opened in 1978. The other is at Fort Mill on I-77 south of the North Carolina border, replacing one that opened in 1981.